| Selecting and Purchasing Custom Content
Development and Outsourcing Training Services
Going Beyond Word of Mouth
How do organizations requiring courseware
development services locate potential providers? It may surprise
you to learn that almost all courseware development vendors
are chosen via word-of-mouth. In a survey conducted by Brandon
Hall Research, purchasers of outsourced custom content development
were asked to name ten custom courseware development companies.
Most could not name five.
There is clearly a need for more resources
to help organizations locate custom content development vendors
that create superior and compelling training content. At least
570 vendors offer e-learning custom content creation, but
no real reference materials or resources exist to help organizations
find courseware developers that create specific kinds of content
or follow particular training methods and practices. To fill
that need, we are proud to announce the 2007 edition
of the "Custom Content Developers" KnowledgeBase.
This online service allows you to explore
in depth the content development and training outsourcing
services of nearly 130+ firms that focus
on creating custom content for clients. You can browse, search,
and compare to learn all about vendors with proven track records
of developing creative, compelling, and effective custom courseware
content.
Composed of thousands of pages of information,
these profiles of custom content developers (each 8-12 pages
in length) can help you locate vendors who specialize in particular
kinds of content or who serve specific industries. It is the
only resource of its kind and is sure to become an indispensable
reference guide for e-learning professionals, purchasers,
and anyone else who needs to conduct diligent comparisons
of e-learning custom content providers, courseware developers,
and training outsourcers.
The KnowledgeBase also comes with specialized
online tools to help you more effectively compare custom content,
training, and courseware development vendors.
First, the Dynamic Comparison Grids allow
you to compare custom content development vendors side-by-side.
You can compare how content development companies price their
services, how they support standards, and who their competitors
are. You can learn about their top clients, their employees,
which instructional design methods and training philosophies
they prefer to follow, awards they have won, the industries
they focus on, and much more.
Second, the KnowledgeBase contains a Selection
Tool that allows you to enter your particular requirements
for content development and training outsourcing services
and find firms that match your course development business
needs. Find custom content development firms in your geographic
area, who can develop with the tools you prefer, who specialize
in the content areas you require, who can work within the
bounds of your LMS system, and who can meet other courseware
and content development requirements for your particular scenario.
There has never been anything this detailed to provide you
with a window on the custom content development world.
In addition, each courseware development
vendor profile offers three case studies that illustrate innovative
courses or techniques practiced by the custom content development
company. Also included are screen shots that illustrate each
company's approaches to developing content and outsourcing
training.
Plus, the KnowledgeBase provides metadata
information to spotlight trends among the group, meaning you can
spotlight averages across-the-board for pricing, industries
served, etc. It is designed to help you evaluate data on custom
content and course development services vendors so that you
can effectively find the information you need to make your
training outsourcing decisions.
This online service is the only custom content
development vendor reference of its kind. In the past, this
information was offered as a hefty 1,000+-plus page report.
Now, it is all online and available from the convenience of
your desktop. Go beyond word-of-mouth and make truly informed
decisions about the custom content marketplace with this one-of-a-kind
collection of research on vendors who provide custom courseware
development and training services.
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